If anyone embodies the true essence of being a Bon Vivant, that is Silvio Berlusconi. The former Italian Prime minister sure does have the lifestyle worth admiring. His trajectory includes a lifetime of wealth, success, beautiful women, political incorrectness and that particular way of enjoying life that only a Bon Vivant shows. The seventy year old Berlusconi, is an Italian politician and entrepreneur, with an accumulated wealth of $11.8 billion USD, placing him as the richest man in Italy and 51st richest in the world. His self-made fortune comes mostly from media holdings. Since a true Bon Vivant is not all about work (evidently) he keeps as a hobby football club AC Milan, which is the home for many of the best players in the world, including Gennaro Gattuso, Ronaldo and Kaka. On May 23, the club will be playing its third UEFA Champions League final in four years. It also just happens to be the 5th most valuable soccer team in the world. His BonVivantness is also well depicted in his politically incorrect approach to formal situations, where he uses every chance he gets to throw a punchline or two. Just as an example, during a conference with a group of Wall Street traders, he announced that the best reason to invest in Italy is “we have the most beautiful secretaries in the world”. Berlusconi is most famous for his dealing with women. Being married to a woman 20 years younger, he has however made public flirtatious comments to other women, as well as bragged about his Don Juan skills. He claims that he has been losing his hair due to the excessive amount of lovers he has. He also brands himself as a playboy. On a public awards ceremony, he said to Mara Carfagna, that if he wasn’t married he would go with her anywhere. He’s also made such public comments to Aida Yespicamiles and other women. As if being a flirtatious, rich and playful man at the age of 70 was not enough to be considered a Bon Vivant, Berlusconi has been shown by Italian magazine Oggi, in what is claimed to be an harem. Pictures of him at his villa in Sardinia, with two young women seating on his knees clearly depict the Bon Vivant nature of Silvio. For being entrepreneurial, successful, funny, interesting, romantic, and plainly displaying a chilled approach to life, we name Silvio Berlusconi the Bon Vivant of April 07.
For more on Silvio Berlusconi:
http://www.msnbc.msn.com/id/16950970/site/newsweek
http://www.acmilan.it/
http://www.youtube.com/watch?v=p2TRnDBI2o4
http://www.forbes.com/lists/2007/10/07billionaires_Silvio-Berlusconi-family_EEPT.html
http://www.voceditalia.it/public/8532.jpg
Aida Yespicasmiles
http://www.cronica.com.mx/galeria/details.php?image_id=1419
http://www.cronica.com.mx/galeria/details.php?image_id=1418
Mara Carfagna
http://www.cronica.com.mx/galeria/details.php?image_id=1420
Verónica Lario Berlusconi
http://www.cronica.com.mx/galeria/details.php?image_id=1422
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